In the world of luxury goods, there are items that transcend their utility to become icons. There is the supercar, the bespoke suit, and then there is the Hästens bed. Often referred to as the iconic Hermѐs Birkin bag of the mattress world, a Hästens isn’t just a place to sleep—it is a statement. But with a staggering price tag that can rival a mortgage, many potential buyers are left wondering: what exactly goes into the price of a Hästens mattress?
From the company’s flagship store in the city’s SoHo district to the royal bedrooms of the King of Sweden, Hästens has built a reputation on uncompromising quality. Whether you are browsing online purchases for a shopping bag of luxury accessories or considering the company’s new super-luxury mattress, this guide explores the storied history, the exquisite craftsmanship, and the full line of Hastens beds available in the United States.
The Legacy of Pehr Adolf Janson
The story begins in 1852 with Pehr Adolf Janson, a master saddler who laid the foundation for what would become a global symbol of ultimate comfort. Originally focused on crafting saddles, Janson soon realized that his skills with horsetail hair could be applied to creating the best mattress imaginable.
For generations of master craftsmen, the company has remained a family affair. Today, it is a Swedish-based bedding manufacturer that still adheres to the strict standards set by its founder. Unlike modern manufacturers that rely on memory foam mattress technology or adjustable layers of latex, Hästens stays true to its roots. There are no synthetic shortcuts here—just a mix of natural materials and years of hand craftsmanship techniques.
What Makes a Hästens Bed Unique?
When you lie on a Hästens, you aren’t just lying on a foam block; you are resting on a complete sleep system.
The Materials: Nature’s Technology
The distinctive features of the mattress come from what lies beneath the signature blue check fabric.
- Horsehair: The breathable layer of horsehair is the heart of the bed. Each strand acts like a tiny spring, preventing static electricity and providing a natural ventilation system.
- Cotton and Wool: These thin layers work together for temperature control, wicking away moisture and ensuring you don’t wake up from a sweat.
- Flax: Used between the springs to reduce noise and static.
- Pine: The box springs and frames are built from slow-growing Swedish pine, ensuring a 20-year lifespan or more.
The Craftsmanship: Hand-Teased Perfection
It takes a long day—and sometimes weeks—to build a single bed. The hand-teased horsehair is arranged by hand to ensure an even distribution. This hand-made mattress construction effectively eliminates the motion transfer common in lesser beds. As Eric Svensson, a notable U.S. sales manager for the brand, has suggested in the past, the goal is to create a bed so comfortable it changes your life.
Breakdown of Hästens Mattress Prices
Hästens offers a full line of Hastens beds, ranging from “entry-level” luxury to the mattress of the ultra-rich.
The Grand Vividus: The Top Tier
At the pinnacle sits the Grand Vividus. This is the company’s new super-luxury mattress, a recent collaboration with designer Ferris Rafauli. With a price tag that can exceed $400,000 (and reportedly up to $600,000 for bespoke options), it is the best thing money can buy for sleep. It features intricate details, leather accents, and an unprecedented amount of hand-teased horsehair. There is often a waiting list for this masterpiece.
The 2000T and Classic Models
For those not looking to spend half a million dollars, the 2000T is the brand’s iconic standard. Pricing generally falls in the $30,000–$60,000 range depending on size (e.g., a King set). Other models like the Maranga, Eala, and Superia offer the Hästens experience at slightly lower price points ($10,000–$25,000+).
Comparisons
While a memory foam mattress might cost $1,000 and FloBeds mattresses (known for their adjustable layers of latex) might cost $3,000–$5,000, Hästens operates in a different stratosphere. As reported in Furniture Today and other avant-garde publications, you are paying for a product that defies the disposable nature of modern goods.
The Buying Experience: Sleep Spas and Service
Purchasing a Hästens is not like picking up a bed in a box. It happens in a dedicated Sleep Spa or an in-store shop at high-end retailers like ABC Carpet.
The Consultation
A sales associate will guide you through the various steps of testing the beds. They often suggest spending at least 30 minutes on a bed to get a true feel. This isn’t just a good idea; it’s essential for finding the right mattress.
Customization and Wait Times
Because these are made-to-order, you can customize the tension (soft, medium, firm, extra firm) to meet a customer’s specific wishes. This bespoke process means you might wait weeks for delivery, but the good news is that the bed is built specifically for your body.
Policies and Guarantees
While online purchases are possible for accessories (like their full line of pillows, mattress protectors, or a mattress cover), the beds are usually sold in person. Be sure to ask about the Goldilocks mattress exchange guarantee (a concept some retailers use to ensure you get the perfect firmness). Standard policies often include a 25-year warranty against frame and spring breakage.
Hästens Mattress Prices by Size (Estimated)
Below is a detailed breakdown of estimated pricing for popular Hästens models across standard U.S. sizes. These figures typically include the top mattress (topper), the middle mattress, and the base (box spring), often sold together as a complete “bed” or “sleep system.”
| Mattress Model | Class | Twin XL (Est.) | Queen (Est.) | King / Cal King (Est.) |
|---|---|---|---|---|
| Marquis | Entry-Level Frame Bed | $7,000 – $9,000 | $10,000 – $13,000 | $13,000 – $16,000 |
| Excel | Frame Bed | $11,000 – $13,000 | $15,000 – $17,000 | $18,000 – $21,000 |
| Superia | Premium Frame Bed | $14,000 – $16,000 | $19,000 – $21,000 | $23,000 – $26,000 |
| Maranga | Continental Bed | $15,000 – $17,000 | $20,000 – $23,000 | $25,000 – $30,000 |
| Eala | Premium Continental | $24,000 – $27,000 | $32,000 – $36,000 | $39,000 – $48,000 |
| Herlewing | Luxury Continental | $35,000 – $38,000 | $47,000 – $52,000 | $55,000 – $68,000 |
| 2000T | Iconic Luxury | $45,000 – $50,000 | $60,000 – $68,000 | $74,000 – $91,000 |
| drēmər | Ultra-Luxury | $60,000+ | $80,000+ | $92,000 – $110,000 |